The data warehouse concept serves as a company-wide database for management support systems such as dashboards. However, it only serves to process data from different upstream systems. For analysis and forecasting purposes, you need a system for Business Intelligence, BI in short. BI encompasses a variety of tools, applications and methods that enable companies to collect data from internal systems and external sources, prepare it for analysis, run queries or create reports, dashboards and data visualizations to make the analysis results available to both corporate decision makers and operational staff.
Especially in times of Big Data, Business Intelligence offers you the opportunity to draw the right conclusions from your data and thus make better decisions. Thanks to BI, you no longer have to just react, but can proactively act!
You can only eliminate your shortcomings if you know where they lie. Business Intelligence makes your internal workflows and processes more transparent – and you can see your optimization potential.
Optimized processes ensure a better workflow and increased efficiency. Business Intelligence helps you localize inefficiencies and make processes leaner and more efficient.
Big Data can be used to analyze market trends. Which products are in demand? Where is stimulation taking place? BI gives you a clear competitive advantage!
By analyzing and predicting market trends, BI not only gives you a clear competitive advantage – it also allows you to manage and increase your sales in a more targeted way!
Companies often don’t know exactly where the shifting gears are. With BI, you locate bottlenecks and can address problems in a focused manner.
